Marketing

4 Actionable Tips for Creating a Powerful Brand Identity

  • August 15, 2018
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For many businesses nowadays, branding is a way to stand out on the market. As a brand, your business is able to potentially outrun competitors and establish a more personal relationship with your target audience. However, branding your business isn’t easy and it requires a lot of effort from your part. The main reason is that you cannot develop a brand the way you think you should. Instead, a brand…

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Business

Asset Finance – Why Is It So Helpful?

  • June 1, 2018

For most businesses, start-up or not, purchasing a brand-new asset outright can be an expensive procedure. If a business has recently started trading, a major and necessary purchase, such as…